Gaya APA

Hill, Sam, Lederer, Chris. (2001). The infinite asset : managing brands to build new value / Sam Hill, Chris Lederer . Boston: Harvard Business School.

Gaya Chicago

Hill, Sam, Lederer, Chris. The infinite asset : managing brands to build new value / Sam Hill, Chris Lederer. Boston: Harvard Business School, 2001. Text.

Gaya MLA

Hill, Sam, Lederer, Chris. The infinite asset : managing brands to build new value / Sam Hill, Chris Lederer. Boston: Harvard Business School, 2001. Text.

Gaya Turabian

Hill, Sam, Lederer, Chris. The infinite asset : managing brands to build new value / Sam Hill, Chris Lederer. Boston: Harvard Business School, 2001. Print.