Gaya APA

Cravens, David W., Piercy, Nigel F.. (2003). Strategic marketing David W. Cravens [and] Nigel F. Piercy (7th ed). Boston: McGraw Hill.

Gaya Chicago

Cravens, David W., Piercy, Nigel F.. Strategic marketing David W. Cravens [and] Nigel F. Piercy. 7th ed Boston: McGraw Hill, 2003. Text.

Gaya MLA

Cravens, David W., Piercy, Nigel F.. Strategic marketing David W. Cravens [and] Nigel F. Piercy. 7th ed Boston: McGraw Hill, 2003. Text.

Gaya Turabian

Cravens, David W., Piercy, Nigel F.. Strategic marketing David W. Cravens [and] Nigel F. Piercy. 7th ed Boston: McGraw Hill, 2003. Print.