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Pengaruh citra tempat tujuan wisata (destination image) dan faktor-faktor evaluasi (perceived trip quality, perceived value, dan satisfaction) terhadap perilaku wisatawan (behavioral intention) dari tempat tujuan wisata, studi kasus : Kota Tua Zonasi 2 (taman Fatahilah) Jakarta

Anna Mangku Pratiwi - ; Hapsari Setyo Wardhani (Pembimbing/Promotor) - ;

This research discusses the effect of a destination image and its evaluative factors (perceived trip quality, perceived value, and satisfaction) toward visitor?s behavioral intention, whether they will revisit and recommend the destination to another person. First, researcher use exploratory research in advance to get insight and understanding about research problem, and then the result from exploratory research will be used as input for conclusive (descriptive) research. Structural Equation Modeling with LISREL 8.5.1 program has been used to process the data. The result of this research shows that the most influential factor toward visitor?s behavior intention is the trip quality.Ada tabel


Ketersediaan

Call NumberLocationAvailable
7065PSB lt.2 - Karya Akhir1
PenerbitDepok: Progran Studi Departemen Ilmu Manajemen Fakultas Ekonomi Universitas Indonesia 2010
Edisi-
SubjekConsumer behaviour
Destination image
Perceived value
Behavioral intention
Tourist areas
ISBN/ISSN-
Klasifikasi-
Deskripsi Fisikxx, 162 p. : il. ; 30 cm & lamp
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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