Text
Strategic marketing management cases David W. Cravens, Charles W. Lamb [and] Victoria L. Crittenden
Includes bibliographical refrences, index and CD
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 658.802 CRA s | PSB lt.1 - B. Wajib | 0 |
| Penerbit | New York McGraw-Hill Book Company., 1999 |
|---|---|
| Edisi | 6th ed |
| Subjek | Marketing management |
| ISBN/ISSN | 256261253 |
| Klasifikasi | - |
| Deskripsi Fisik | xvi, 524 p. charts, ill. 25 cm |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |