Text
Global marketing management cases and readings edited by Robert D. Buzzell, John A. Quelch [and] Christopher A. Bartlet
Includes bibliographies and tables.
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 658.8 GLO | PSB lt.1 - B. Penunjang | 1 |
| Penerbit | Reading: Addison-Wesley 1992 |
|---|---|
| Edisi | 2nd ed |
| Subjek | Marketing management |
| ISBN/ISSN | 201542803 |
| Klasifikasi | - |
| Deskripsi Fisik | xi, 751 p. chart, ill. 24 cm. |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |