Gaya APA

McCarthy, E. Jerome, Perreault, William D.. (1971). Learning aid for use with : basic marketing a global-managerial approach (12th ed). New York: McGraw-Hill.

Gaya Chicago

McCarthy, E. Jerome, Perreault, William D.. Learning aid for use with : basic marketing a global-managerial approach. 12th ed New York: McGraw-Hill, 1971. Text.

Gaya MLA

McCarthy, E. Jerome, Perreault, William D.. Learning aid for use with : basic marketing a global-managerial approach. 12th ed New York: McGraw-Hill, 1971. Text.

Gaya Turabian

McCarthy, E. Jerome, Perreault, William D.. Learning aid for use with : basic marketing a global-managerial approach. 12th ed New York: McGraw-Hill, 1971. Print.