Text
Advertising and promotion an integrated marketing communications perspective George E. Belch, Michael A. Belch
Includes index
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 659.1 BEL a | PSB lt.1 - B. Penunjang | 1 |
| Penerbit | New York McGraw Hill., 2004 |
|---|---|
| Edisi | 6th ed. |
| Subjek | Advertising Sales promotion |
| ISBN/ISSN | 71214380 |
| Klasifikasi | - |
| Deskripsi Fisik | xxvi, 779 p. ill. 28 cm & App |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |