Gaya APA

Aaker, David A.. (2011). Brand relevance : making competitors irrelevant . San Francisco: John Wiley & Sons.

Gaya Chicago

Aaker, David A.. Brand relevance : making competitors irrelevant. San Francisco: John Wiley & Sons, 2011. Text.

Gaya MLA

Aaker, David A.. Brand relevance : making competitors irrelevant. San Francisco: John Wiley & Sons, 2011. Text.

Gaya Turabian

Aaker, David A.. Brand relevance : making competitors irrelevant. San Francisco: John Wiley & Sons, 2011. Print.