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Prediksi perilaku pola makan sehat remaja melalui theory of planned behavior

Dwi Widiastri (Pembimbing/Promotor) - ; Tarinadiyya Shaliha - ;

The purpose of the study was to apply the theory of planned behavior to predict adolescents? behavioral intention for healthy eating. A sample survey of 230 students aged 12-18 years was conducted in a school in South Jakarta. Perceived behavioral control followed by attitudes were the most important factors in predicting behavioral intention. Healthy eating was perceived to be desirable and useful, and, to a lesser extent, interesting and enjoyable. Family and teachers were influential socialization agents. The results may inform educators and policy makers in designing health communication campaigns, particularly in making socializing agents aware of their role in encouraging healthy eating behaviors in adolescents.Ada tabel


Ketersediaan

Call NumberLocationAvailable
8438PSB lt.2 - Karya Akhir1
PenerbitDepok: Program Studi Manajemen, Fakultas Ekonomi Universitas Indonesia 2013
Edisi-
SubjekMarketing strategy
Theory of planned behaviour
Healthy
Behaviour
Adolescent
ISBN/ISSN-
Klasifikasi-
Deskripsi Fisikxiii, 71 p. : diagr. ; 30 cm.
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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