Text

Advertising and promotion : an integrated marketing communications perspective

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Includes bibliographies, index and tables

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Ketersediaan

Call Number	Location	Available
659.1 BEL a	PSB lt.1 - B. Wajib	7

Penerbit	New York McGraw Hill., 2012
Edisi	9th ed
Subjek	Marketing communication Advertising Sales promotion
ISBN/ISSN	9780071314404
Klasifikasi	-
Deskripsi Fisik	xxxv, 767 p. : chart, ill. ; 28 cm.
Info Detail Spesifik	-
Other Version/Related	Tidak tersedia versi lain
Lampiran Berkas	Tidak Ada Data