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Consumer behavior & marketing strategy

Includes bibliographies, index and tables

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Penerbit New York McGraw Hill.,
Edisi 9th ed
Subjek Consumer behaviour
Marketing strategy
ISBN/ISSN 9780071267816
Klasifikasi -
Deskripsi Fisik xix, 554 p. : chart, ill. ; 25 cm.
Info Detail Spesifik -
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