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Pengaruh green brand positioning, green brand awareness, green brand image dan attitudes toward green brand terhadap green brand purchase intention : Studi kasus AC merek Panasonic
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Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 9718 | PSB lt.2 - Karya Akhir | 1 |
| Penerbit | Depok: Program Studi Manajemen, Fakultas Ekonomi dan Bisnis Universitas Indonesia 2016 |
|---|---|
| Edisi | - |
| Subjek | Brands Brand image Environment Electronic industry Purchase intention Brand awaremness |
| ISBN/ISSN | - |
| Klasifikasi | - |
| Deskripsi Fisik | xvii, 144 p. : il. ; 30 cm |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |