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Designing competitive loyalty programs : how types of program affect customer profitability
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Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| D 225 | PSB lt.2 - Karya Akhir | 1 |
| Penerbit | Depok: DepokPascasarjana Ilmu Manajemen, Fakultas Ekonomi Universitas Indonesia 2009 |
|---|---|
| Edisi | - |
| Subjek | Consumer loyalty Relationship Rewards Loyalty programs Customer profitability Polygamous loyalty |
| ISBN/ISSN | - |
| Klasifikasi | - |
| Deskripsi Fisik | xviii, 223 p. il. ; 30 cm & lamp |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |