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Analisis pengaruh perceived scarcity terhadap willingness to buy melalui variabel mediasi perceived value (Studi pada nokia lumia batman series)

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Ketersediaan

Call NumberLocationAvailable
T 401/12PSB lt.2 - Karya Akhir1
Penerbit Jakarta Program Paca Sarjana FEUI.,
Edisi -
Subjek Marketing
Perceived quality
Perceived value
Consumer perception
Willingness to buy
Perceived scarcity
ISBN/ISSN -
Klasifikasi -
Deskripsi Fisik xi, 112 p. : il. ; 30 cm
Info Detail Spesifik -
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