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Hubungan antara consumer information exposure, product Knowledge, dan impulse purchasing behavior terhadap minuman ready to drink (RTD) di Indonesia

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Ketersediaan

Call NumberLocationAvailable
T 396/09PSB lt.2 - Karya Akhir1
Penerbit Jakarta Program Studi Magister Manajemen Fakultas Ekonomi Universitas Indonesia.,
Edisi -
Subjek Buying
Product knowledge
Consumer informtion
Impulse purchasing
Bevarage
ISBN/ISSN -
Klasifikasi -
Deskripsi Fisik xiii, 111 p. : diagr., il. ; 30 cm
Info Detail Spesifik -
Other Version/Related Tidak tersedia versi lain
Lampiran Berkas Tidak Ada Data