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Analisis Pengaruh Faktor-Faktor Theory of Planned Behavior dan Users' Informational Based Readiness Terhadap Behavioral Intention Nasabah untuk Mengadopsi Layanan Internet Banking di Jakarta
The purpose of this study was to examine the potential prominent factors relating to the adoption and use of the financial services of Internet banking. The study was carried out using a self-administered survey involving a convenience sample of 212 bank customers as respondents in Jakarta. The data analysis method was using the Structural Equation Model (SEM). The survey revealed that the overall prominent predictors include Users’ Informational-Based Readiness, Attitude, Perceived Behavioral Control. Yet, the adoption of IB financial service is still relatively low..Ada Tabel
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 13426 | PSB lt.2 - Karya Akhir | 1 |
| Penerbit | Depok: Program Studi Manajemen Fakultas Ekonomi dan Bisnis UI 2015 |
|---|---|
| Edisi | - |
| Subjek | Behavioral intention Internet banking Theory of Planned Behavior |
| ISBN/ISSN | - |
| Klasifikasi | - |
| Deskripsi Fisik | ix, 149 p. ; diagr. ; 30 cm |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |