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Task repartition between headquarter and Subsidiary during New Product Launching ( NPL ) decisions : Subsidiary consumer goods context

Firmanzah - ;

Subsidiaries' new product launching ( NPL ) in A Local market is believed as A Source of Competitive advantage in MNC operation.


Ketersediaan

Call NumberLocationAvailable
LP-0007 FirPSB lt.dasar - Pascasarjana1
PenerbitDepok: Departement of Management Faculty of Economics University of Indonesia 2006
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