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Marketiing research methodological foundations 7th ed
This market leader has established itself as a classic through six previous editions. It has done so by presenting the material from both a quantitative and qualitative perspective, and allowing the students to develop an appreciation for the six stages of the research process.
Call Number | Location | Available |
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TAN 658.83 Chu m | PSB lt.dasar - Pascasarjana | 3 |
Penerbit | Fort Worth The Dryden Press., 1999 |
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Edisi | 7 |
Subjek | - |
ISBN/ISSN | 9780030238161 |
Klasifikasi | NONE |
Deskripsi Fisik | xxviii, 1017 p. : ill. ; 28 cm. |
Info Detail Spesifik | - |
Other Version/Related | Tidak tersedia versi lain |
Lampiran Berkas | Tidak Ada Data |