Gaya APA

Lovelock, Christopher, Wirtz, Jochen, Keh, Hean Tat. (2002). Services marketing in Asia : Managing people, technology and strategis . Singapore: Prentice Hall.

Gaya Chicago

Lovelock, Christopher, Wirtz, Jochen, Keh, Hean Tat. Services marketing in Asia : Managing people, technology and strategis. Singapore: Prentice Hall, 2002. Text.

Gaya MLA

Lovelock, Christopher, Wirtz, Jochen, Keh, Hean Tat. Services marketing in Asia : Managing people, technology and strategis. Singapore: Prentice Hall, 2002. Text.

Gaya Turabian

Lovelock, Christopher, Wirtz, Jochen, Keh, Hean Tat. Services marketing in Asia : Managing people, technology and strategis. Singapore: Prentice Hall, 2002. Print.