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Scenario planning, the link between future and strategy
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long term competition and performance. The authors have drawn upon examples and cases to develop a new model for scenario planning that is closely integrated with strategy. They argue that the concept of scenario planning is as much an art as a practical management tool.
Call Number | Location | Available |
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Tan 658.401 2 Lin s | PSB lt.dasar - Pascasarjana | 1 |
Penerbit | New York Palgrave Macmillan., 2003 |
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Edisi | - |
Subjek | Strategic planning |
ISBN/ISSN | - |
Klasifikasi | NONE |
Deskripsi Fisik | - |
Info Detail Spesifik | - |
Other Version/Related | Tidak tersedia versi lain |
Lampiran Berkas | Tidak Ada Data |