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Strategic reputation risk management
Reputation is a commercially valuable asset. This book focuses upon how enhanced reputation can contribute to commercial asset management through increased share price premium and competitive performance, while reputation loss can significantly erode the ability of the business to successfully retain market share, maximise shareholder value, raise finance, manage debt and remain independent. It provides practical models and checklists designed to plan reputation management and risk communication strategies.
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| Tan 658.88 Lar s | PSB lt.dasar - Pascasarjana | 2 |
| Penerbit | New York: Palgrave Macmillan 2003 |
|---|---|
| Edisi | - |
| Subjek | Risk management |
| ISBN/ISSN | 9780333995549 |
| Klasifikasi | NONE |
| Deskripsi Fisik | - |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |