Gaya APA
Zaltman, Gerald. (2008).
Marketing metaphoria : what deep metaphors reveal about the minds of consumers .
Boston:
Harvard Business Review Press.
Gaya Chicago
Zaltman, Gerald.
Marketing metaphoria : what deep metaphors reveal about the minds of consumers.
Boston:
Harvard Business Review Press,
2008.
Text.
Gaya MLA
Zaltman, Gerald.
Marketing metaphoria : what deep metaphors reveal about the minds of consumers.
Boston:
Harvard Business Review Press,
2008.
Text.
Gaya Turabian
Zaltman, Gerald.
Marketing metaphoria : what deep metaphors reveal about the minds of consumers.
Boston:
Harvard Business Review Press,
2008.
Print.