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Strategic management and business policy 12 th
We would like to thank the many people at Pearson who helped make this edition possible. We are especially grateful to our senior sponsoring editor, Neeraj Bhalla, who managed to keep everything on an even keel. We also would like to thank Greetal Carolyn Jayanandan, Nicole Suddeth, Dan Tylman, Claudia Fernandes and everyone at Pearson who guided the book through the production and marketing processes. Special thanks to Kaitlyn Dell?Aquila at Pearson for her hard work in the trenches. We are very thankful to Paul D. Maxwell, St. Thomas University, Miami, FL; Terry J. Schindler, University of Indianapolis; Anne Walsh, La Salle University; Angelo Camillo, Woodbury University; Jeannine L. Scherenberg, Rockford College; William Reisel, St. John?s University; Ronaldo Parente, Florida International University; Roxana Wright, Plymouth State University; J. Barry Dickinson, Holy Family University; Theodore E. Davis, Jr., PhD, SUNY College at Buffalo; Manzoor Chowdhury, Lincoln University; David Olson, California State University at Bakersfield; and Janis Dietz, University of La Verne for their constructive criticism of the 14th edition. We are especially thankful to the many students who tried out the cases we chose to include in this book. Their comments helped us find any flaws in the cases before the book went to the printer. We also offer a big thanks to the many case authors who have provided us with excellent cases for the 15th edition of this book. We consider many of these case authors to be our friends. A special thanks to you!! The adage is true: The path to greatness is through others. Alan Hoffman would like to thank the following colleagues for their valuable insight, support, and feedback during the writing process: Anne Nelson, Trena Depel, Kathy Connolly, John Nicholson, Robert Frisch, Barbara Gottfried, Bonnie Kornman, Gail Goldman, Raj Sisodia, Ken Kornman, Donna Gallo, Jeff Shuman, Anna Forte, Deb Kennedy, Paula Josephs, Lisa Dinsmore, Alyssa Goldman, Susan Fleming, Jill Brown, Lucia Gumbs, Jadwiga Supryn, Cynthia Clark, Natalia Gold, Aileen Cordette, Andrea Harding, Martha Bailey, Lew Sudarsky, Ed Ottensmeyer, Tim Stearns, Christopher Forte, Roberta Francis, Abbey Nicholson, Sam Vitali, Michael Page, Chip Wiggins, Jon Horlink, Vicki Lafarge, Dorothy Feldmann, Susan Adams, Josh Senn, Gary Cordette, Merle Gordon, Thom McGillvray, Bob Cronin, Arthur Hughes, Jayne Pollack, Susan McGrath, Joe Goldman, Ed Harding, Lynne Young, Rick Vitali, Catherine Usoff, and Beverley Earle. Special thanks to Joyce Vincelette, Kathryn Wheelen, Patricia Ryan, Jim Schwartz, and Pamela Goldberg Schwartz. Lastly, to the many strategy instructors and students who have relayed to us their thoughts about teaching the strategy course: We have tried to respond to your problems and concerns as best we could by providing a comprehensive yet usable text coupled with recent and complex cases. To you, the people who work hard in the strategy trenches, we acknowledge our debt. This book is yours.
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| Tan 658. 401 2 Whe s ( 12th ed ) | PSB lt.dasar - Pascasarjana | 3 |
| Penerbit | Uper Saddle River Pearson., 2010 |
|---|---|
| Edisi | - |
| Subjek | Strategic management |
| ISBN/ISSN | 9780137029150 |
| Klasifikasi | NONE |
| Deskripsi Fisik | 979 p. ; chart, tables, graphics, appendix, 24cm |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |