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The Influence of mergers on firms' product-mix strategies

This study draws on the institutional and resource-based theories of the firm and examines whether multi-product firms use mergers as a strategic tool to reconfigure their product-mix toward high-profit products. We propose that mergers facilitate product-mix reconfiguration by relaxing institutional and organizational constraints on resource redeployment. Analysis of data from the US hospital industry reveals that, relative to non-merging hospitals, merging hospitals increased their presence in profitable, insured services but did not shift away from low-profit services used by the uninsured..Printed Journal

Ketersediaan

Call NumberLocationAvailable
PSB lt.dasar - Pascasarjana1
Penerbit John Wiley & Sons.,
Edisi -
Subjek Strategic management
Hospitals
Organization theory
Acquisitions & Mergers
studies
Effects
Product mixes
ISBN/ISSN 1432095
Klasifikasi -
Deskripsi Fisik -
Info Detail Spesifik -
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