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Competitive forces and strategic choice decisions: an experimental investigation in the United States and Japan
Managers operate in a complex, uncertain environment and tend to form simplified models in order to cope with this environment and make competitive strategic decisions. This study examine the strategic choice decision-making process in firms located in the US and Japan. It develops several main-effect propositions regarding managerial selection of competitive strategies, depending on the competitive forces they are facing. The paper proposes main effect due to county of origin: Japanese managers prefer a cost-leadership strategy more than American managers do. The research findings indicated that high buyer power and high substitution threat were associated with a preference for cost-leadership strategies, and Japanese managers were significantly more likely to prefer a cost-leadership strategy than US managers. The paper also found that, under conditions of high buyer power, US managers were less likely than Japanese managers to enter a market with a differentiation or focus strategy. Little support was found for other interaction hypotheses, suggesting points of similarity between US and Japanese managers.Printed Journal
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| PSB lt.dasar - Pascasarjana | 1 |
| Penerbit | : John Wiley & Sons |
|---|---|
| Edisi | - |
| Subjek | Strategic management Competition Decision making Management styles studies |
| ISBN/ISSN | 1432095 |
| Klasifikasi | - |
| Deskripsi Fisik | - |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |