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Further reflections on the elimination of framing bias in strategic decision making

Hodgkinson, Gerard P. - ; Maule, A. John - ; Bown, Nicola J. - ;

Wright and Goodwin (2002) maintain that, in terms of experimental design and ecological validity, Hodgkinson et al. (1999) failed to demonstrate either that the framing bias is likely to be of salience in strategic decision making, or that causal cognitive mapping provides an effective means of limiting the damage accruing from this bias. In reply, it is shown that there is ample evidence to support both of the original claims. Moreover, using Wright and Goodwin's own data set, it is demonstrated that the studies did in fact attain appropriate levels of ecological validity, and that their proposed alternative to causal cognitive mapping, a decision tree approach, is far from "simpler." Wright and Goodwin's approach not only fails to eliminate the framing bias - it leads to confusion.Printed Journal


Ketersediaan

Call NumberLocationAvailable
PSB lt.dasar - Pascasarjana1
Penerbit: John Wiley & Sons
Edisi-
SubjekStrategic management
Decision making
Bias
Cognition & reasoning
ISBN/ISSN1432095
Klasifikasi-
Deskripsi Fisik-
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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