Gaya APA

Johnson, Michael D., Selnes, Fred. (2004). Customer Portfolio Management: Toward a Dynamic Theory of Exchange Relationships (Vol. 68, No. 2, Apr., 2004). Chicago, IL: American Marketing Association.

Gaya Chicago

Johnson, Michael D., Selnes, Fred. Customer Portfolio Management: Toward a Dynamic Theory of Exchange Relationships. Vol. 68, No. 2, Apr., 2004 Chicago, IL: American Marketing Association, 2004. Text.

Gaya MLA

Johnson, Michael D., Selnes, Fred. Customer Portfolio Management: Toward a Dynamic Theory of Exchange Relationships. Vol. 68, No. 2, Apr., 2004 Chicago, IL: American Marketing Association, 2004. Text.

Gaya Turabian

Johnson, Michael D., Selnes, Fred. Customer Portfolio Management: Toward a Dynamic Theory of Exchange Relationships. Vol. 68, No. 2, Apr., 2004 Chicago, IL: American Marketing Association, 2004. Print.