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A look to the future of JAMS: three years out, thirty years out...

Zinkhan, George M. - ;

This editorial presents a brief review of the past 30 years (with respect to JAMS and the business environment), makes some forecasts about the next 3 years of JAMS, and makes some brief forecasts about the next 30 years of marketing practice and scholarship.Printed Journal


Ketersediaan

Call NumberLocationAvailable
PSB lt.dasar - Pascasarjana1
Penerbit: Academy of Marketing Science
Edisi-
SubjekMarketing
Trade publications
ISBN/ISSN920703
Klasifikasi-
Deskripsi Fisik-
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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