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Public policy and global supply chain capabilities and performance: a resource-based view

Morash, Edward A. - ; Lynch, Daniel F. - ;

In increasingly competitive and global markets, public policy should be customer focused in terms of stressing resources, capabilities, and performance that are most important to the private sector and to other stakeholders. Although this requires a balancing act, it will help ensure successful public/private partnerships, performance outcomes that are customer driven, and planning and policy oversight that is performance based. This study investigates the relative importance and availability of supply chain capabilities and performance measures for more than 3500 firms in three global regions: North America, Europe, and the Pacific Basin. The study finds that public policy-enabled customer service or, more broadly, demand-oriented performance capabilities may confer greater competitive advantages than cost- and supply-oriented performance capabilities, though both are important. The study findings have important implications for international public policy, such as trade policies, and for linking policy priorities with private sector requirements for specific capabilities.Printed Journal


Ketersediaan

Call NumberLocationAvailable
PSB lt.dasar - Pascasarjana1
Penerbit: American Marketing Association
Edisi-
SubjekCompetitive advantage
Public policy
Statistical analysis
Trade policy
Supply chains
International
studies
ISBN/ISSN1069031X
Klasifikasi-
Deskripsi Fisik-
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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