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Persuasion with case studies

Siggelkow, Nicolaj - ;

This article presents some helpful suggestions on how researchers can write an interesting and convincing paper based on case-based research. A single case study, unless the subject is extremely interesting, will be hard to make interesting enough to hold readers' attention. Case-based research is often criticized for having a biased sample of cases. The main object of case studies should be to provoke thought and new ideas, rather than to poke holes in existing theories. Theories are only simplifications of a much more complex reality.Printed Journal


Ketersediaan

Call NumberLocationAvailable
PSB lt.dasar - Pascasarjana1
Penerbit: Academy of Management
Edisi-
SubjekTheory
Management
Writing
Case studies
Organizational behavior
Research
Essays
Probabilities
ISBN/ISSN14273
Klasifikasi-
Deskripsi Fisik-
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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