Gaya APA

Kamakura, Wagner A., Moon, Sangkil, Ledolter, Johannes. (). Estimating promotion response when competitive promotions are unobservable . : American Marketing Association.

Gaya Chicago

Kamakura, Wagner A., Moon, Sangkil, Ledolter, Johannes. Estimating promotion response when competitive promotions are unobservable. : American Marketing Association, . Text.

Gaya MLA

Kamakura, Wagner A., Moon, Sangkil, Ledolter, Johannes. Estimating promotion response when competitive promotions are unobservable. : American Marketing Association, . Text.

Gaya Turabian

Kamakura, Wagner A., Moon, Sangkil, Ledolter, Johannes. Estimating promotion response when competitive promotions are unobservable. : American Marketing Association, . Print.