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The Institutional yes
Since its founding, in 1995, Amazon.com's bold moves have often left observers scratching their heads, if not predicting the company's demise. Why open up an effective proprietary retail platform to competition from third-party sellers? Why make tools that Amazon developed for its own use available to other website developers? (Why, for that matter, post negative reviews of your products?) In an interview, Jeff Bezos, the founder and CEO, discusses what's different about strategy formulation at Amazon. The company's strategy and culture are rooted in a sturdy entrepreneurial optimism and rest on the single question of what's better for the customer. Bezos describes himself as congenitally customer focused. He knows that the buyers in Amazon's consumer-facing business want selection, low prices, and fast delivery - and he's confident that won't change. I can't imagine, he says, that ten years from now our customers are going to say, I love Amazon, but if only they could deliver my products a little more slowly..Printed Journal
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| PSB lt.dasar - Pascasarjana | 1 |
| Penerbit | : Harvard Business School Publishing Corporation |
|---|---|
| Edisi | - |
| Subjek | Chief executive officers Electronic commerce Retailing industry Success Factors Market strategy Corporate profiles |
| ISBN/ISSN | 178012 |
| Klasifikasi | - |
| Deskripsi Fisik | - |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |