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Peran kepercayaan pada merek dan kepuasan dalam menjelaskan loyalitas pada merek (studi empirik pada konsumen telepon seluler0

Brand loyalty has become an important issue in marketing. There are many research has been conducted to examine this issue. Brand loyalty is part of relationship marketing. In the theory od relationship....Printed Journal

Ketersediaan

Call NumberLocationAvailable
PSB lt.dasar - Pascasarjana1
Penerbit Lembaga Manajemen Fakultas Ekonomi Universitas Indonesia.,
Edisi -
Subjek Brand loyalty
Brand trust
Brand satisfaction
SEM
ISBN/ISSN 3029859
Klasifikasi -
Deskripsi Fisik -
Info Detail Spesifik -
Other Version/Related Tidak tersedia versi lain
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