Gaya APA

Iqbal, Zafar, Sethi, Rajesh. (). Stage-gate controls, learning failure, and adverse effect on novel new products . : American Marketing Association.

Gaya Chicago

Iqbal, Zafar, Sethi, Rajesh. Stage-gate controls, learning failure, and adverse effect on novel new products. : American Marketing Association, . Text.

Gaya MLA

Iqbal, Zafar, Sethi, Rajesh. Stage-gate controls, learning failure, and adverse effect on novel new products. : American Marketing Association, . Text.

Gaya Turabian

Iqbal, Zafar, Sethi, Rajesh. Stage-gate controls, learning failure, and adverse effect on novel new products. : American Marketing Association, . Print.