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From "distance" to "Friction": substituting metaphors and redirecting intercultural research

Shenkar, Oded - ; Luo, Yadong - ; Yeheskel, Orly - ;

The cultural distance metaphor dominates international management research, promoting a sterile, detached view where statistic antecedents in the form of artificially constructed differences serve as the dominant lens through which culture is viewed and its impact assessed. We examine culture and its positivist treatment in the foreign direct investment literature using the theoretical and real-world lenses. Adopting a social constructionist approach, we propose cultural friction as a substitute metaphor centered on the actual encounter of cultural systems within a context of power relations and potential conflict between a multinational enterprise and its host country constituencies..Printed journal


Ketersediaan

Call NumberLocationAvailable
PSB lt.dasar - Pascasarjana1
Penerbit: The Academy of Management
Edisi-
SubjekCulture
Foreign investment
Organization theory
Multinational corporations
studies
Metaphor
ISBN/ISSN3637425
Klasifikasi-
Deskripsi Fisik-
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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