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Do You thank the taxpayer for your bailout?
Ben Marshall didn't like handouts. His father had raised him to take care of himself. But here he was, the CEO of ReliantShare Bank, about to receive $5 billion in federal funds, and the prospect of government intervention tied his stomach in knots. At the same time, unrelenting media scrutiny was starting to stifle even everyday business decisions. He knew that ReliantShare had to break free of the bunker mentality that had gripped everyone in financial services - but how? He turned into the driveway of ReliantShare's executive retreat. The bank's top managers were anxious to deliver a more positive message than consumers and the market were getting from the financial pages and from Washington. Both the chief financial officer and the chief customer officer had ideas about what the message should be. Corporate counsel Arthur Burns eventually broke the silence, remind the group that the senators had emphasized banks' responsibility to help homeowners stay in their houses and to keep companies' employees in their jobs . People are asking why we haven't immediately loaned out the money or given concessions to those in or near foreclosure. Various commentators discuss what ReliantShare should do..Printed journal
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| PSB lt.dasar - Pascasarjana | 1 |
| Penerbit | : Harvard Business School Publishing |
|---|---|
| Edisi | - |
| Subjek | Customer relations Meetings Market strategy Retail banking Bailouts Federal funding |
| ISBN/ISSN | 178012 |
| Klasifikasi | - |
| Deskripsi Fisik | - |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |