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The New frontiers
In 1893, American historian Frederick Jackson Turner declared that a frontier isn't just a place; it's also the process of adaptation and change that shifting borders force on people and institutions. The young Wisconsin professor was describing the role that the frontier had played for three centuries in creating the American nation, but the Turner thesis applies to modern business, too. Over the past three decades, the borders of the corporate world have constantly shifted as developing countries opened their economies to foreign businesses. As a consequence, multinational companies have had to cope with runaway growth, intense competition, greater complexity - and constant change. Even so, little they have learned has prepared Western companies for the impact of today's great recession on globalization. Today's great crisis is forcing change at three levels. First, the developing countries are becoming relatively bigger markets. Second, governments are reshaping the contours of economic development even as they stoke growth through monetary and fiscal policy measures. Third, competition in developing countries has become more intense..Printed journal
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| PSB lt.dasar - Pascasarjana | 1 |
| Penerbit | : Harvard Business School Publishing |
|---|---|
| Edisi | - |
| Subjek | Economic crisis Multinational corporations Managerial Skills Economic impact Market strategy |
| ISBN/ISSN | 178012 |
| Klasifikasi | - |
| Deskripsi Fisik | - |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |