Logo

Pusat Sumber Belajar FEB UI

  • FAQ
  • Berita
  • Rooms
  • Bantuan
  • Area Anggota
  • Pilih Bahasa :
    Bahasa Inggris Bahasa Indonesia
  • Search
  • Google
  • Advanced Search
*sometimes there will be ads at the top, just scroll down to the results of this web
No image available for this title

Text

Who should own it? An agency-based explanation for multi-outlet ownership and co-location in plural form franchising

Combs, James G. - ; Perryman, Alexa A. - ;

Plural forms exist when managers use two owners to perform one activity. Franchising is a plural form explained by agency theory, however, the theory is unable to explain two franchisor actions: 1) allowing franchisees to own multiple outlets and 2) co-locating company-owned and franchised outlets. We use research that describes a symbiosis between company-owned and franchised outlets to extend agency theory and explain these actions. Our investigation of ownership patterns among 4,339 outlets of 16 plural form franchisors is consistent with our theory that multi-outlet franchising is cost efficient and that co-location occurs when franchisors fill market gaps left by franchisees..Printed journal


Ketersediaan

Call NumberLocationAvailable
SMJ3304PSB lt.dasar - Pascasarjana1
Penerbit: Wiley Periodicals
Edisi-
SubjekFranchising
Agency theory
Location of industry
Business ownership
studies
ISBN/ISSN1432095
Klasifikasi-
Deskripsi Fisik-
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

Pencarian Spesifik
Where do you want to share?