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Competing technologies and industry evolution : the benefits of making mistakes in the flat panel display industry

Eggers, J. P. - ;

This article investigates the post-entry implications of pre-entry technological choices made during the uncertain period before a dominant design. Building on work on technological dynamics and organizational inertia, I argue that too early commitments to the winning technology may impede the ability to bring the best product to market, but delaying investment too long limits the ability to accumulate useful knowledge. Using data from the evolution of the flat panel display industry from 1965 to 2005, the study shows empirical support for the two theoretical mechanisms and offers the surprising result that firms starting in the losing technology before switching outperform other firms in terms of product value. Switching, while difficult behaviorally in recovering from failure, both delays difficult-to-reverse technological commitments and develops market knowledge.Printed Journal, baca ditempat


Ketersediaan

Call NumberLocationAvailable
SMJ3502PSB lt.dasar - Pascasarjana1
Penerbit: Wiley Periodicals
Edisi-
SubjekPre
organizational inertia
Flat panel displays
Competing technolog
entry experience
Technological evolution
ISBN/ISSN1432095
Klasifikasi-
Deskripsi Fisik-
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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