Gaya APA

Puzakova, Marina, Kwak, Hyokjin, Rocereto, Joseph F.. (). When Humanizing Brands Goes Wrong: The Detrimental Effect of Brand Anthropomorphization Amid Product Wrongdoings . : American Marketing Association.

Gaya Chicago

Puzakova, Marina, Kwak, Hyokjin, Rocereto, Joseph F.. When Humanizing Brands Goes Wrong: The Detrimental Effect of Brand Anthropomorphization Amid Product Wrongdoings. : American Marketing Association, . Text.

Gaya MLA

Puzakova, Marina, Kwak, Hyokjin, Rocereto, Joseph F.. When Humanizing Brands Goes Wrong: The Detrimental Effect of Brand Anthropomorphization Amid Product Wrongdoings. : American Marketing Association, . Text.

Gaya Turabian

Puzakova, Marina, Kwak, Hyokjin, Rocereto, Joseph F.. When Humanizing Brands Goes Wrong: The Detrimental Effect of Brand Anthropomorphization Amid Product Wrongdoings. : American Marketing Association, . Print.