Logo

Pusat Sumber Belajar FEB UI

  • FAQ
  • Berita
  • Rooms
  • Bantuan
  • Area Anggota
  • Pilih Bahasa :
    Bahasa Inggris Bahasa Indonesia
  • Search
  • Google
  • Advanced Search
*sometimes there will be ads at the top, just scroll down to the results of this web
No image available for this title

Text

JMR

Janiszewski, Chris - ; Rossi, Federico - ; Putnam-Farr, Eleanor - ; Kronrod, Ann - ; Bagchi, Rajesh - ; Rosario, Ana Babic. - ; Valck Kristine De - ; Bijmolt, Tammo H. A. - ; Lee, Jongkuk - ; Isaac, Mathew S. - ; Brough, Aaron R. - ; Koukova, Nevena T. - ; Bagarajan, Mahesh - ; Chintagunta, Praeep K. - ; Riis, Json - ; Langhe, Bart De - ; Oza, Shweta S. - ; Gurnani, Haresh - ; Puntoni, Stefano - ; Grayson, Kent - ; Laran, Juliano - ; Fang, Eric - ; Nelson, Leif D. - ; Grinstein, Amir - ; Sotgiu, Francesca - ; Palmatier, Robert - ; Han, Shunping - ; Jung, Minah H. - ; Perfecto, Hannah - ; VanEpps, Eric M. - ; Downs, julie S. - ; Loewenstein, George - ; Salerno, Anthony. - ;

The increasung amount of electronic word of mouth ( eWOM ) has significantly affected the way consumers make purchases decisions..Printed Journal


Ketersediaan

Call NumberLocationAvailable
JMR5303PSB lt.dasar - Pascasarjana1
Penerbit: American Marketing Association
Edisi-
SubjekMarketing research
ISBN/ISSN222429
Klasifikasi-
Deskripsi Fisik-
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

Pencarian Spesifik
Where do you want to share?