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Personal Relevance and Mental Simulation Amplify the Duration Framing Effect.
Different framing of the same duration (one year, 12 months, 365 days) can influence consumers' impressions of subjective duration, thereby affecting their judgments and decisions..Printed Journal
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| JMR5002 | PSB lt.dasar - Pascasarjana | 1 |
| Penerbit | American Marketing Association., |
|---|---|
| Edisi | - |
| Subjek | duration framing personal relevance process simulation mental simulation duration perception |
| ISBN/ISSN | 222437 |
| Klasifikasi | - |
| Deskripsi Fisik | - |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |