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On Bramnds and World of Mouth
Brands and worth of mouth (WOM) are cornerstones of the marketing field, and yet their relationship has received relatively little attention..Printed Journal
Call Number | Location | Available |
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JMR5004 | PSB lt.dasar - Pascasarjana | 1 |
Penerbit | American Marketing Association., |
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Edisi | - |
Subjek | Brands Word of mouth Online Esteem Differentiation complexity offline |
ISBN/ISSN | 222437 |
Klasifikasi | - |
Deskripsi Fisik | - |
Info Detail Spesifik | - |
Other Version/Related | Tidak tersedia versi lain |
Lampiran Berkas | Tidak Ada Data |