Gaya APA

Staelin, Richard, Boulding, William, Ehret, Michael, Johnston, Wesley J.. (). A Customer relationship management roadmap: what is know, potential pitfalls, and where to go . : American Marketing Association.

Gaya Chicago

Staelin, Richard, Boulding, William, Ehret, Michael, Johnston, Wesley J.. A Customer relationship management roadmap: what is know, potential pitfalls, and where to go. : American Marketing Association, . Text.

Gaya MLA

Staelin, Richard, Boulding, William, Ehret, Michael, Johnston, Wesley J.. A Customer relationship management roadmap: what is know, potential pitfalls, and where to go. : American Marketing Association, . Text.

Gaya Turabian

Staelin, Richard, Boulding, William, Ehret, Michael, Johnston, Wesley J.. A Customer relationship management roadmap: what is know, potential pitfalls, and where to go. : American Marketing Association, . Print.