Gaya APA

Cline, Thomas W., Kellaris, James J.. (2007). The Influence of humor strength and humor-message relatedness on ad memorability . : American Academy of Advertising.

Gaya Chicago

Cline, Thomas W., Kellaris, James J.. The Influence of humor strength and humor-message relatedness on ad memorability. : American Academy of Advertising, 2007. Text.

Gaya MLA

Cline, Thomas W., Kellaris, James J.. The Influence of humor strength and humor-message relatedness on ad memorability. : American Academy of Advertising, 2007. Text.

Gaya Turabian

Cline, Thomas W., Kellaris, James J.. The Influence of humor strength and humor-message relatedness on ad memorability. : American Academy of Advertising, 2007. Print.