Text
Metrics for Making Marketing Matter
Printed Journal
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| JM6804 | PSB lt.dasar - Pascasarjana | 1 |
| Penerbit | Chicago, IL: American Marketing Association 2004 |
|---|---|
| Edisi | Vol. 68, No. 4, Oct., 2004 |
| Subjek | Marketing Financial performance Firm value Metrics Linking marketing |
| ISBN/ISSN | 0022-2429 |
| Klasifikasi | NONE |
| Deskripsi Fisik | 3 p. |
| Info Detail Spesifik | Journal of Marketing |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas |