Gaya APA

Johnson, Michael D., Selness, Fred. (). Customer portfolio management: toward a dynamic theory of exchange relationships . : The American Marketing Association.

Gaya Chicago

Johnson, Michael D., Selness, Fred. Customer portfolio management: toward a dynamic theory of exchange relationships. : The American Marketing Association, . Text.

Gaya MLA

Johnson, Michael D., Selness, Fred. Customer portfolio management: toward a dynamic theory of exchange relationships. : The American Marketing Association, . Text.

Gaya Turabian

Johnson, Michael D., Selness, Fred. Customer portfolio management: toward a dynamic theory of exchange relationships. : The American Marketing Association, . Print.