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International business : competing in the global marketplace 14th ed
It is now more than a quarter of a century since work began on the first edition of International Business: Competing in the Global Marketplace. By the third edition the book was the most widely used international business text in the world. Since then its market share has only increased. The success of the book can be attributed to a number of unique features. Specifically, for the fourteenth edition we have developed a learning program that
Is comprehensive, state of the art, and timely.
Is theoretically sound and practically relevant.
Focuses on applications of international business concepts.
Maintains a tight integrated flow between chapters.
Focuses on the implications of international business concepts for management practice.
Makes important theories accessible and interesting to students.
Incorporates ancillary resources that turbo-charge the text and make it easier to teach your course.
Over the years, and through now fourteen editions, I have worked hard to adhere to these goals. It has not always been easy. An enormous amount has happened over the last 25 years, both in the real world of economics, politics, and business, and in the academic world of theory and empirical research. Often I have had to significantly rewrite chapters, scrap old examples, bring in new ones, incorporate new theory and evidence into the book, and phase out older theories that are less relevant to the modern and dynamic world of international business. That process continues in the current edition. As noted later, there have been significant changes in this edition, and that will no doubt continue to be the case in the future. In deciding what changes to make, I have been guided not only by my own reading, teaching, and research, but also by the invaluable feedback I receive from professors and students around the world who use the book, from reviewers, and from the editorial staff at McGraw Hill. My thanks go out to all of them.
COMPREHENSIVE AND UP-TO-DATE
To be relevant and comprehensive, an international business package must
Explain how and why the world’s cultures, countries, and regions differ.
Cover economics and politics of international trade and investment.
Tackle international issues related to ethics, corporate social responsibility, and sustainability.
Explain the functions and form of the global monetary system.
Examine the strategies and structures of international businesses.
Assess the special roles of the various functions of an international business.
Relevance and comprehensiveness also require coverage of the major theories. It has always been a goal to incorporate the insights gleaned from recent academic scholarship into the book. Consistent with this goal, insights from the following research, as a sample of theoretical streams used in the book, have been incorporated:
New trade theory and strategic trade policy.
The work of Nobel Prize–winning economist Amartya Sen on economic development.
Samuel Huntington’s influential thesis on the “clash of civilizations.”
Growth theory of economic development championed by Paul Romer and Gene Grossman.
Empirical work by Jeffrey Sachs and others on the relationship between international trade and economic growth.
Michael Porter’s theory of the competitive advantage of nations.
Robert Reich’s work on national competitive advantage.
The work of Nobel Prize–winner Douglass North and others on national institutional structures and the protection of property rights.
page viiiThe market imperfections approach to foreign direct investment that has grown out of Ronald Coase and Oliver Williamson’s work on transaction cost economics.
Bartlett and Ghoshal’s research on the transnational corporation.
The writings of C. K. Prahalad and Gary Hamel on core competencies, global competition, and global strategic alliances.
Insights for international business strategy that can be derived from the resource-based view of the firm and complementary theories.
Paul Samuelson’s critique of free trade theory.
Recent empirical work of multiple academics, including Paul Romer, Jeffrey Sachs, and David Autor, on the economic consequences of freer trade.
Conceptual and empirical work on global supply chain management—logistics, purchasing (sourcing), operations, and marketing channels.
In addition to including leading-edge theory and empirical research, in light of the fast-changing nature of the international business environment, I have made every effort to ensure that this product is as up-to-date as possible. A significant amount has happened in the world since the first edition of this book. For much of the last 70 years, the world has moved toward a rules-based multinational order that has governed cross-border trade and investment. The goal has been to lower barriers to international trade and investment, allowing countries to benefit from the gains to trade. The result has been greater globalization and a fertile environment in which international businesses could thrive. Perhaps the high point of this movement was the establishment of the World Trade Organization (WTO) in 1995 and the decade that followed. Since 2016, however, the world has lurched away from this consensus. Most notably, under the leadership of President Donald Trump, America unilaterally raised trade barriers and entered into a trade war with China. President Biden seems to be charting a similar course to President Trump on trade with China. The fact that the two largest economies in the world, which together account for around 40 percent of global economic activity, are engaged in a significant and ongoing trade dispute, has created huge uncertainties for international businesses. The competitive environment has fundamentally changed. To compound matters, emergence in early 2020 of the SARS-CoV-2 virus that causes the COVID-19 disease has resulted in a global pandemic that has massively disrupted global supply chains and thrown the global economy into a deep recession. In this edition, I discuss the implications of these developments for the global economy and the practice of international business. The world has changed, and the text of the book reflects this reality.
What’s New in the 14th Edition
The success of the first thirteen editions of International Business was based in part on the incorporation of leading-edge research into the text, the use of the up-to-date examples and statistics to illustrate global trends and enterprise strategy, and the discussion of current events within the context of the appropriate theory. Building on these strengths, our goals for the twelfth edition have focused on the following:
Incorporate new insights from scholarly research.
Make sure the content covers all appropriate issues.
Make sure the text is up-to-date with current events, statistics, and examples.
Add new and insightful opening and closing cases in most chapters.
Incorporate value-added globalEDGETM features in every chapter.
Connect every chapter to a focus on managerial implications.
Provide 20 new integrated cases that can be used as additional cases for specific chapters but, more importantly, as learning vehicles across multiple chapters.
Add a new feature to the managerially focused chapters of the book (Chapters 13–20) that looks at how changes in the macro environment affect international business practice.
As part of the overall revision process, changes have been made to every chapter in the book. All statistics have been updated to incorporate the most recently available data. Important current events have been incorporated into the text and discussed at length. Within the book you will find comprehensive discussion of the ongoing trade war between America and China, Brexit and the outlook for Britain and the EU post-Brexit, the renegotiation of NAFTA and the ratification of its successor, the USMCA, and the economic and business implications of the COVID-19 pandemic. In addition, the Focus on Managerial Implications section that has always appeared at the end of each chapter that deals with the macro environment (Chapters 1–12) has been renamed, 360° View: Managerial Implications. In the more managerially focused chapters (Chapters 13–20) I have added a new section, 360° View: Impact of the Macro Environment, which explicitly discusses how ongoing changes in the macro environment (such as the U.S.–China trade conflict and the COVID-19 pandemic) affect management page ixpractice. I believe this is a very valuable addition to this edition.
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Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 658. 049 HIL i | PSB lt.1 - B. Wajib | 1 |
| Penerbit | New York Mc Graw Hill., 2023 |
|---|---|
| Edisi | 14 |
| Subjek | Competition International business |
| ISBN/ISSN | 9781265038540 |
| Klasifikasi | 658. 049 |
| Deskripsi Fisik | xvi, 683 p. : ill. ; 26 cm. |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas |
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