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Evaluasi Pelaksanaan Pivot Strategy pada Retargeting Divisi Growth PT A (Laporan Magang)

Janice Shierny Soetantijo - ; Emil Bachtiar (Pembimbing/Promotor) - ; Cut Saskia Rachman (Penguji) - ; Luluk Widyawati (Penguji) - ;

This internship report evaluates the implementation of pivot strategy on retargeting carried out by PT A's Growth Division. PT A is a start-up company in the e-groceries industry that exists in the form of an application. PT A is a joint venture of PT TRI which offers supermarkets, warehouses and goods, PT B which offers an online platform, and PT GCP which has access to funding. Based on the evaluation result, the retargeting that has been carried out by PT A could still be developed both in terms of ways to determine objectives and the implementation scheme. This report also analyzes the author's self-reflection by evaluating things that have gone well or not from some of the author's experiences during the internship. The result analysis will also be associated with relevant theories.


Ketersediaan

Call NumberLocationAvailable
13847PSB lt.2 - Karya Akhir1
PenerbitDepok: Program Studi Akuntasi Fakultas Ekonomi dan Bisnis Universitas Indonesia 2022
Edisi-
SubjekRetargeting strategies and schemes
Pivot strategy
Conversion calculation
Retargeting objective
ISBN/ISSN-
KlasifikasiNONE
Deskripsi Fisikxiv, 57 p. ; diagr. ; 30 cm
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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