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Strategic management : planning for domestic and global competition 14 th ed

The fourteenth edition of Strategic Management continues to emphasize on planning f or domestic and global competition that is integral to strategic decision-making. This revised edition is specially designed to accommodate the needs of strategic management students worldwide. The unique pedagogy reflects strategic analysis and innovation at different organizational levels. Real business situations from around the world, in both large and small entrepreneurial companies, are evident in the form of 25 globally engaged cases, 57 Global Strategy in Action (NEW), 35 Strategy in Action (NEW) modules. Salient Features: Globalization as a central theme Focus on business ethics and corporate social responsibility Special sections covering regulations in India such as Consumer Protection Act, Environment Protection Act, etc. Innovation and entrepreneurship frameworks to guide strategic decisions that accelerate.

Ketersediaan

Call NumberLocationAvailable
658. 401 2 PEA sPSB lt.1 - B. Wajib4
Penerbit New York McGraw Hill.,
Edisi 14
Subjek Strategic management
ISBN/ISSN 9781259252952
Klasifikasi 658. 401 2
Deskripsi Fisik xxi, 450 p, 25,5 cm
Info Detail Spesifik -
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